Courting the Single Woman’s Vote?
In August, The New York Times published a piece on how vital courting the votes of single women would be in the upcoming presidential election. Here’s an excerpt:
Single women are one of the country’s fastest-growing demographic groups — there are 1.8 million more now than just two years ago. They make up a quarter of the voting-age population nationally, and even more in several swing states, including Nevada.And though they lean Democratic — in a recent New York Times/CBS News poll, single women favored Mr. Obama over his Republican rival, Mitt Romney, by 29 points — they are also fickle about casting their ballots, preoccupied with making ends meet and alienated from a political system they say is increasingly deaf to their concerns.
But the Obama campaign, needing their support to offset traditional Republican strength among married women, is lavishing attention on them. Mr. Obama and his allies are highlighting issues like Mr. Romney’s support for cutting federal funds to Planned Parenthood, which they say resonate with single women and that help draw a contrast between the two sides. A new Obama ad calling Mr. Romney “out of touch” with average women on health and contraception issues began running last weekend in battleground states.
Single moms, do you feel like either candidate has “lavished attention” on you and the issues that are most important to you? Are you planning to cast your ballot on Nov. 6?
